Mark Potter

Hey! I’m Mark, Director of Product Marketing here at Musora.

I lead a team of incredible marketers who are responsible for our overall communication strategy and execution, retention, and engagement.

Essentially, our goal is to keep our students happy, actively using our product, and making sure their needs are met so they stick around longer!

I love the outdoors. Hiking, canoeing, climbing… you name it.

And I always wanted to just do that as a job growing up. So I got involved with my local YMCA and worked my summers leading trips.

Next thing I knew I was running the outdoor education departments full time for the Y, and if you’ve worked in not-for-profit, you know that means wearing many hats. One of those hats was marketing. 

And I loved it!

After I getting my degree in marketing, I worked in SaaS B2B, started digging into as many fun side projects as I could find, and leveling up my business and marketing chops along the way. Continuous learning and curiosity have always been key elements in bettering myself and my work.

Eventually, I found Musora.

And instead of marketing canoeing and hiking trips, it was music –  my biggest passion in life (I love playing guitar, piano, bass, drums, and recording awful songs… it’s all too much fun).

Musora is the place where it all came together… my love for music and marketing all mixed into one. Can’t beat that! 

Most importantly, Musora is where I’ve been able to share my knowledge with others and learn more about marketing and leadership than I ever have in the past. If you have an exceptional growth mindset, love learning constantly, and are ready to be challenged, this is the place to be.