Roman Zugarazo

Passionate and experienced Content Producer and Media Strategist with extensive experience in the entertainment and music industry. Proven track record in identifying and nurturing talent, leading innovative media campaigns, and elevating artist visibility and engagement across diverse platforms.

At Musora Media, I lead the content strategy for social media and the creative direction for content distribution across brands including Drumeo and Pianote. I collaborate with cross-functional teams to produce high-quality, engaging, and educational media for musicians worldwide. My role involves developing posting strategies, managing brand storytelling, and ensuring consistent tone and voice across all channels, while overseeing the creative process from concept to publication.

Skilled in Media Relations, Social Media Marketing, Video Production, Event Management, and Audio Production, with a deep understanding of cultural trends and audience behavior. Known for combining creativity and strategy to craft meaningful content that resonates with diverse audiences and drives lasting engagement.

A proud graduate of the British Columbia Institute of Technology, bringing a balance of technical expertise and creative vision to every project. Committed to discovering and developing emerging talent while fostering collaboration, innovation, and excellence in content creation.

If you are looking to break into the creative industries in media, content, or music, here are a few insights from my experience:

Master the Craft Before the Spotlight
Build your skill set first. The industry rewards those who can deliver excellence quietly before recognition arrives.

Showcase, Not Just Tell
A polished portfolio speaks louder than any cover letter. Let your work demonstrate your creativity and reliability.

Be the Person People Want to Work With
Skills open doors, but attitude keeps them open. Collaboration, humility, and communication are your strongest tools.

Stay Ahead of the Curve
Embrace new technologies, formats, and trends. The best creatives evolve with the medium.

Lead With Passion and Purpose
The most impactful work comes from creators who care deeply about what they are making and why they are making it.

With over a decade of experience in music, media, and digital storytelling, I have built a career dedicated to bridging creativity with strategy. From touring with internationally recognized artists to leading multi-brand content teams, my path has always centered around one thing: connecting people through powerful stories.

After earning my credentials from the British Columbia Institute of Technology and The Art Institutes, I developed a holistic skill set that merges creative production, strategic marketing, and leadership. My experience extends from on-the-ground video production and artist relations to high-level content direction across major music brands including Drumeo, Pianote, and Musora.

This blend of creative intuition and strategic structure allows me to lead teams that produce exceptional content, inspire communities, drive growth, and elevate talent.

Be Adaptable: The media landscape changes daily. Your ability to pivot gracefully is your biggest advantage.

Find Mentors and Collaborators: Great work rarely happens alone. Seek people who inspire, challenge, and teach you.

Own Your Story: Every creative path is unique. Let your authenticity define your brand.

Keep Learning: Whether it is new editing tools or leadership approaches, stay curious and open. Growth comes from evolution.

Play the Long Game: Progress takes time. Focus on consistency, persistence, and building a body of work that reflects your passion and purpose.